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TALK

Trans-Integrating Art and Science

27. Oktober 2015, 16.30 Uhr Interface Cultures, Lectureroom KO0311

Interface Cultures lädt zum Vortrag von Youngil Cho und Sukyoung Kim.

Lecture Abstract
Design is comprehensive creative activity between individual and the surrounding factors. This creative activity is concerned with providing satisfying state for as many people as possible. A satisfied state is subjective and is difficult to quantify. Kansei-based evaluation methodologies can be a useful way to investigate the subjective satisfied state that users hold towards design decisions. The main challenge for Kansei engineering is how to understand the implicit needs and aspirations of users and then design products that match them. In this lecture, Kim and Cho will introduces methods and techniques that can be used to capture design diversity, which covers variations in capabilities, needs, and aspirations of users, using a framework from recent empirical Kansei research.

Youngil Cho
is an Associate Professor for Information Design at  Hiroshima Kokusai Gakuin University in Japan. He studied art and design at Hongik University in South Korea and art and science at the University of Tsukuba in Japan. He obtained B.A. in Textile Arts and Multi-Media from Hongik University in 1997, and PhD in Kansei Science from the University of Tsukuba in 2011. His research interests involve interactive media interfaces with 3D technology. He designed the websites of Pepsi Korea and Sheraton Hotel Seoul when he worked in Korea. He applies the successful practical/professional experiences in design to teach his students in University.

Sukyoung Kim
is a Lecturer at Hiroshima City and Hiroshima Kokusai Gakuin Universities. Her research focuses on tans-interdisciplinary methodology in design. She obtained B.A. in Ceramic Arts and Politics Science & Diplomacy from Ewha Womans Universtiy (2008), and a PhD. from the University of Tsukuba (2012). She investigated The Role of Kansei Information on Choice using Dairy Object, and Preference Mechanism in Product Evaluation using Automotive Image by an Approach of Kansei Information. She worked at Broadcasting System as a director in 2002-2007; at National Institute of Advanced Industrial Science and Technology (AIST) as a research assistant in 2007-2012. With her interdisciplinary installations, she has collaborated with diverse field of researchers and won awards and grants from a number of organizations including the NEC C&C Foundation, the Hara Research Foundation, and the NS Promotion Foundation for Science of Perception Japan in the last five years.